Google Analytics Discussion - Woodstock Digital Marketing Meetup

Using Google Analytics to Boost Website Traffic and Sales

2018 Woodstock Digital Marketing Meetup

Tuesday, September 11, 2018
1 p.m. – 2:00 p.m.  Plus time for Q&A.

The Circuit - A collaborative space between the Cherokee Office of Economic Development, Chattahoochee Technical College and the Woodstock office of Economic Development.

One Innovation Way
Woodstock, Georgia 30188

Map to The Circuit


Google Analytics is a powerful tool to help Webmasters understand their audience by understanding their Website’s traffic. Whether you own an online store or an informative blog, Google Analytics provides valuable insights to make sure site visitors find what they are looking for.

Google Analytics can lead to higher rankings in the search results as users have a better experience on your Website. Information from Google Analytics helps increase site traffic leading to more customers and better profitability.

If you’ve been hesitant to use Google Analytics in the past because you think it’s too difficult or complex, times have changed. You’re missing out on critical insights on how to turn potential customers into real customers.

In this session, we’ll explore the key reasons why you should be using Google Analytics and demonstrate that it’s really user-friendly with easy-to-understand reports right out of the box. This is crucial information that can help guide our digital marketing strategies.


The Purpose of the Digital Marketing Meetup is to provide a platform to educate, inform and demonstrate the latest digital marketing techniques and solutions to cultivate customers and increase revenue.

This Meetup is for anyone who runs or leads a business or organization and wants to achieve marketing success in the shortest time possible. Audiences include startups, executives, entrepreneurs, intrapreneurs, non-profits, education, brand and marketing managers, and government.

We will cover topics including web design, SEO, social media, content strategy, new media, website reviews, search, Google AdWords, social media ads, Google Analytics, marketing automation, sales funnel, and more.

In partnership with Fresh Start Cherokee and The Circuit, led by Barry Zuber, VP of Egeland, Wood, and Zuber, Inc.

Presented by Barry Zuber - Egeland Wood & Zuber, Inc.

Barry Zuber - Vice PresidentBarry Zuber – Egeland Wood & Zuber, Inc.

Barry has spent two decades helping businesses successfully sell their products and services online via Web marketing, search engine optimization (SEO) and pay-per-click advertising (PPC). He heads up all Organic SEO and Local SEO strategies to get client Web sites ranking in Google with excellent click-through-rates (CTR) to internal pages. He is also adept at utilizing Google Analytics and Google Search Console to achieve better online marketing results. Barry takes pride in delivering measurable return-on-investment for clients.

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